Three Counties, Seven Piers

Our seaside resorts’ piers are a beloved feature of the East Anglian coast – and this summer a sponsored cycle ride will visit seven in one day to raise money for local mental health services.

For the first time in the East of England, three local Mind charities are uniting in their mission to support mental health awareness and services across the three counties of Norfolk, Essex and Suffolk. On June 9th 2024, we will come together to introduce our first annual ‘Three Counties, Seven Piers’ cycle ride, when up to 50 cyclists will travel by road from Great Yarmouth to Clacton- on-Sea.

The fundraiser will cover 94 miles of East Anglian coastline. Winding its way along the beautiful Suffolk coast, the route gives riders the chance to complete an epic and picturesque journey. At the same time, their pedal power will help to power our vital mental health services, raising tens of thousands of pounds for the charities’ work in the east of England. All funds raised from this challenge will be split equally across Mid and North East Essex Mind, Norfolk and Waveney Mind and Suffolk Mind.


As three independent charities, we are ever more reliant on the fundraising of our local communities, and we know people will feel inspired by the opportunity to support services from the North Norfolk coast all the way down to Clacton. Rest assured participants will be in the hands of professional event organisers On venture and British Cycling ride leaders throughout the challenge.

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